Code-switching by Spanish/English bilinguals in online reviews.
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2021-06-16
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en
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Abstract
The present corpus study aimed to obtain an improved understanding of why and how codeswitching occurs in written form. This study focused on online reviews written by Spanish/English bilinguals. Specifically, this study examined if the Type of code-switching in
reviews was based on the Type of review (like/dislike/neutral) and what the main motivation to code-switch was. Furthermore, it was hypothesized that Spanish/English bilinguals are more likely to code-switch to English in neutral reviews due to less emotional involvement. Most
studies and theories on code-switching concern spoken code-switching, leaving a gap in
research, while the analysis and understanding of code-switching in e.g. online reviews could
also be of value for businesses. The corpus consisted of 92 different hotel reviews, of which
the code-switches were coded for Type of code-switch (inter/intra-sentential, tagging and word-affixation), Type of review (like/dislike/neutral) and Motivation to CS by two different
coders.
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Faculteit der Letteren