The influence of music on consumers’ perception of trust in a high-risk vs. moderate-risk service context An experimental research study on the effect of music on consumers’ perception of trust in a high-risk vs. moderate-risk service context Kim Cao Bao (s1010682) Master’s Thesis 14-06-2021 Dr. M. Imschoß Second examiner: Dr. H. Joosten Radboud
The influence of music on consumers’ perception of trust in a high-risk vs. moderate-risk service context An experimental research study on the effect of music on consumers’ perception of trust in a high-risk vs. moderate-risk service context Kim Cao Bao (s1010682) Master’s Thesis 14-06-2021 Dr. M. Imschoß Second examiner: Dr. H. Joosten Radboud
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2021-07-06
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en
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Faculteit der Managementwetenschappen