The role of online news articles in shaping moral legitimacy during a period of controversy; A Microsoft-Activision Blizzard acquisition case study
Keywords
Loading...
Authors
Issue Date
2024-08-26
Language
en
Document type
Journal Title
Journal ISSN
Volume Title
Publisher
Title
ISSN
Volume
Issue
Startpage
Endpage
DOI
Abstract
My paper aims to explore how the Microsoft-Activision Blizzard acquisition is portrayed by online news media during a period of controversy, and what implications this portrayal has for the moral legitimacy of the acquisition. In order to do so, a theoretical framework is developed involving Suchman’s typology of moral legitimacy and its relations to online news articles portraying the acquisition. A qualitative thematic analysis of online news articles is conducted to inductively examine the portrayal of the acquisition and develop themes that provide insight into the case. Multiple themes were found in the analysed articles that contribute to existing literature concerning moral legitimacy and the role of online news articles, as well as shed light on important theoretical nuances that require future research.
Description
Citation
Supervisor
Faculty
Faculteit der Managementwetenschappen