Smart Services as the new coal: a branding perspective in Heerlen. A research on the potential of promoting Heerlen as Smart Services city through the concept of city marketing

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dc.contributor.advisorKooij, H.J.
dc.contributor.authorDohmen, Luc
dc.date.issued2015-07-15
dc.description.abstractA research on the networks of smart services in Heerlen throught an actor-network perspective. By getting a clear view on this networks, city marketing policy can be formulated to create a strong place branden_US
dc.identifier.urihttp://theses.ubn.ru.nl/handle/123456789/3876
dc.language.isoenen_US
dc.thesis.facultyFaculteit der Managementwetenschappenen_US
dc.thesis.specialisationEconomic Geographyen_US
dc.thesis.studyprogrammeMaster Human Geographyen_US
dc.thesis.typeMasteren_US
dc.titleSmart Services as the new coal: a branding perspective in Heerlen. A research on the potential of promoting Heerlen as Smart Services city through the concept of city marketingen_US
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