Shopping With Andy: The Image in American Pop Art and Advertisement.
| dc.contributor.advisor | Versteeg, W. | |
| dc.contributor.advisor | Munteán, L. | |
| dc.contributor.author | Voulgari, M.C. | |
| dc.date.issued | 2022-07-07 | |
| dc.description.abstract | Madison Avenue and Greenwich village meet in pop art. The world of advertisement and art developed a relationship that continues to seduce the audience today. The career and afterlife of Andy Warhol (1928-1987) successfully illustrated this synergy. Warhol offered an artist’s statement to the 1962 edition of Art in America, prophesying the use of images. He wrote: “I adore America and these are some comments on it. My image is a statement of the symbols of the harsh, impersonal products and brash materialistic objects on which America is built today. It is a projection of everything that can be bought and sold, the practical but impermanent symbols that sustain us” (42). Warhol, with this statement, remarked on America and his work’s role as a mirror of life in the United States. Therefore, his ‘image’ is not only that of his work but also his later brand and status. | en_US |
| dc.identifier.uri | https://theses.ubn.ru.nl/handle/123456789/14008 | |
| dc.language.iso | nl | en_US |
| dc.thesis.faculty | Faculteit der Letteren | en_US |
| dc.thesis.specialisation | Bachelor Algemene Cultuurwetenschappen | en_US |
| dc.thesis.studyprogramme | Bachelor Algemene Cultuurwetenschappen | en_US |
| dc.thesis.type | Bachelor | en_US |
| dc.title | Shopping With Andy: The Image in American Pop Art and Advertisement. | en_US |
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