“The rear side of regulation. Purchasing power of sustainable antibiotic use in livestock farming”
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2019-03-29
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en
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Antibiotic resistance is one of the biggest global health problems today. Hospitals are making efforts to decrease antibiotic use in-house, while governmental actors are monitoring livestock antibiotic use through regulation. A new form of governance is emerging. Purchasers are gaining increasingly more power to influence the supply chain by demanding high standards for the quality of food. This research has explored purchaser policies that are able to guarantee sustainable livestock antibiotic use. The policies were composed in light of strategies of Hart and Milstein (2003); Sustainability Vision and Product Stewardship. In a case-study the supply chain of fresh pig meat of the Radboudumc was examined for its implementation of these strategies, in order to enable sustainable antibiotic use by the concerned farmers. In a long supply chain the hospital could collaborate with partners to increase demand. In a short local supply chain, impact can be made through long term guarantees, hereby supporting farmers and stimulating knowledge exchange and awareness creation. The procurement policy could specify quality marks (i.e. KDV, Beter Leven Keurmerk, ‘free range’), demand transparency and a fair distribution of the price in the supply chain. Or integrate a reduction of regular meat supply to replace with sustainable alternatives.
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Faculteit der Managementwetenschappen