Sheep in wolves'clothing

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2019-08-13

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en

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In this thesis the development of the populism of mainstream political parties in the Netherlands is analysed through a qualitative content analysis of party programmes and Tweets. Mudde’s notion of a populist Zeitgeist in which mainstream parties have adopted the populism of their populist counterparts has been disputed by several scholars. In the research disputing this claim populism was mostly defined as an ideology. However is has also been claimed that mainstream parties might stay away from populist ideology while adopting the populist style. By differentiating between style and ideology, this thesis has revisited the idea of a populist Zeitgeist. The conclusion of this thesis is that the populism of mainstream parties has increased, albeit only in their use of the populist style and not in the adoption of populist ideas.

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Faculteit der Managementwetenschappen