User Acceptance and Ethical Decision-Making of Fully Autonomous Forms of Shared Mobility
| dc.contributor.advisor | Gelhard, C | |
| dc.contributor.author | Esch, Jelle van | |
| dc.date.issued | 2021-08-27 | |
| dc.description.abstract | This study explores the effects several ethical frameworks dictating the decision-making algorithms of fully autonomous forms of shared mobility have on user acceptance, in the case of an unavoidable accident, moderated by age. The frameworks utilitarianism, egoism, altruism and deontology were discussed, and tested through a questionnaire. Additionally, post hoc interviews were conducted to supplement the findings of the survey. Although the qualitative evidence hints at the existence of these effects, the quantitative analysis failed to prove this due to a lack of significant effects within the conceptual model. Moreover, the addition of age as a potential moderator may have impaired the findings of the study, resulting in a lower predictive power. The results imply that the study was unable to provide a recommendation for one specific ethical framework which appears to be most optimal for such vehicles to follow, as it not only suggests there is not one clear preference, but also suggests none of the frameworks to have an effect on user acceptance when considering the effects of age. It may, however, reasonably be argued the conceptual model does hold true for this phenomenon, and may therefore be a valuable addition to the existing literature and future research. | en_US |
| dc.identifier.uri | https://theses.ubn.ru.nl/handle/123456789/11488 | |
| dc.language.iso | en | en_US |
| dc.thesis.faculty | Faculteit der Managementwetenschappen | en_US |
| dc.thesis.specialisation | Innovation and Entrepreneurship | en_US |
| dc.thesis.studyprogramme | Master Business Administration | en_US |
| dc.thesis.type | Master | en_US |
| dc.title | User Acceptance and Ethical Decision-Making of Fully Autonomous Forms of Shared Mobility | en_US |
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