The factors that make participating in networks to recycle plastics a success for businesses. An empirical case study on the Netherlands Plastic Pact

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2020-08-17

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en

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While the importance of partnerships within the plastic value chain to achieve a closed-loop recycle system is given considerable attention, the critical factors that contribute to a successful implementation of strategies are often underexposed. Organisations are able to identify opportunities and bottlenecks in collaborations but face difficulty by effectively implementing these strategies. This research presents a case study on the collaboration of the plastic value chain in the Netherlands Plastic Pact. The combination of the social network analysis and the stakeholder analysis proved to be effective in determining the critical factors that contribute to a successful completion of the Pact in reaching their goals by 2022. The results show that a network requires frequent communication and visible commitment of the participants. The stakeholder analysis revealed four critical factors that explain the intrinsic motivation of the organisations to participate in the Netherlands Plastic Pact, which are: influencing regulation, costs/benefit trade-off, speed and consumer perspective. The main finding of the research is that there exists a coordination problem to guide the organisations from the design stage of the project to the implementation strategies. The research provides practical advice for the government or frontrunner companies to step in this vacuum of overall coordination. keywords: circular economy in plastics, social network analysis, stakeholder analysis, critical factors, implementation strategies

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Faculteit der Managementwetenschappen