Reducing Drinking Water Consumption by Dutch Households: A Comparison of Different Behavioral Interventions
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2021-07-02
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nl
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Abstract
The increasing worldwide water scarcity is a threat to humanity. This threat is also
visible in the Netherlands, which is currently dealing with increasingly dry summers. To
relieve pressure from drinking water sources in the short term, this study was conducted to
identify the most effective (combination of) behavioral intervention method(s) to reduce
drinking water consumption by Dutch households (n = 280). Knowledge, subjective norms
and habits were addressed through letters and a “reminder sticker”; water conservation
behavior and related psychological and behavioral constructs were measured at two time
points by means of digital questionnaires. No significant differences were found between
conditions, over time and between demographic characteristics. Recommendations are made
for follow-up research based on the combined analysis of water usage data and questionnaire
responses, in a larger, nationwide sample.
Keywords: household water conservation, behavior change, knowledge transfer, social
norm, habits
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Faculteit der Sociale Wetenschappen
