Reducing Drinking Water Consumption by Dutch Households: A Comparison of Different Behavioral Interventions

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2021-07-02

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nl

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The increasing worldwide water scarcity is a threat to humanity. This threat is also visible in the Netherlands, which is currently dealing with increasingly dry summers. To relieve pressure from drinking water sources in the short term, this study was conducted to identify the most effective (combination of) behavioral intervention method(s) to reduce drinking water consumption by Dutch households (n = 280). Knowledge, subjective norms and habits were addressed through letters and a “reminder sticker”; water conservation behavior and related psychological and behavioral constructs were measured at two time points by means of digital questionnaires. No significant differences were found between conditions, over time and between demographic characteristics. Recommendations are made for follow-up research based on the combined analysis of water usage data and questionnaire responses, in a larger, nationwide sample. Keywords: household water conservation, behavior change, knowledge transfer, social norm, habits

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Faculteit der Sociale Wetenschappen

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