Crowd management in the Efteling. A study on how the crowd management measures used in the Efteling are perceived by the park’s visitors.
Keywords
Loading...
Authors
Issue Date
2024-01-06
Language
en
Document type
Journal Title
Journal ISSN
Volume Title
Publisher
Title
ISSN
Volume
Issue
Startpage
Endpage
DOI
Abstract
The world is urbanising rapidly and peak-urbanisation is still far away. Since more people live on denser surfaces, the necessity to manage these masses of people is becoming more urgent. This is necessary to prevent chaos. Unfortunately, there are several examples where the lack of existence of crowd management led to disaster, such as the Peterloo Massacre in Manchester. After this massacre theorists started developing theories on how to harness, steer, control and manipulate crowds. Nowadays the same theories are still used by governments and in the tourism sectors to make people act as desired. For the Efteling, with 5,43million visitors per year, efficiency in design and crowd management are key. Rather than looking at the implementation side, this thesis focuses on the perceived side of crowd management. This thesis looks at how people experienced the crowdedness in the park and how people perceived the relative experienced waiting time at attractions.
The former is mostly explained by fluctuating prices and the crowd calendar, since people reschedule if days are expensive and crowded. The latter is explained by stimuli like adding smells. However, the most important feature is the Efteling App, which has a huge influence on the park’s crowd management.
Description
Citation
Supervisor
Faculty
Faculteit der Managementwetenschappen