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2024-01-22
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en
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Abstract
In today's job search, the language used in job advertisements plays a role that affects both recruiting companies and job seekers. The present study aims to examine how job seekers interpret job requirements and the international nature of organizations when presented with job advertisements in their native language compared to those solely in English, even when specific qualifications are not explicitly mentioned in the advertisement. In a between- subjects experimental design, four manipulated versions of the same job ad were presented to the participants. One version was completely in Dutch with no explicit cues, the second version was completely in English without explicit cues, the third was completely Dutch with explicit cues, and the fourth was completely in English with explicit cues. Results showed that advertisements with explicit language cues resulted in more accurate perceptions of job requirements and organizational internationality. One important conclusion, is that, contrary to claims in the literature, the use of English instead of Dutch does not affect potential applicants’ perception towards various aspects of the advertisement, the job and the organization.
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