The role of connectives in political speech.
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2020-06-08
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en
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Abstract
Even though connectives are small parts of a text which could be easily omitted the opposite
is true. Connectives play an important role as they procure discourse coherence by connecting utterances. Moreover, previous studies showed that connectives facilitate text comprehension
and text recall and can positively or negatively affect persuasion.
This paper investigates the role of connectives in political speech by comparing the amount
and type of connectives between the politicians who were announced the winners and those
who were announced the losers of the presidential or vice-presidential debates. Although
individual differences were found between politicians, there was no significant difference
between announced winners and announced losers of the debates.
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Faculteit der Letteren