MAscriptie KCW/MA Thesis Culture Studies
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2025-07-07
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en
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This essay examines how the GenZ Bible reinterprets traditional religious narratives within
the context of digital discourse and meme culture. Focusing on both the book of the GenZ
Bible and the TikTok videos posted by social media users, the study investigates how
contemporary youth use humor, irony, and sincerity to engage with sacred texts in a way that
is emotionally powerful and culturally relevant. Drawing on metamodernist theory, semiotics,
and digital discourse analysis, the essay explores how symbolic meaning is constructed
through visual elements, language, and internet memes, such as ‘POV’, voiceovers, and
emojis. The GenZ Bible represents a metamodern attitude that embraces ambiguity,
reflexivity, and emotional depth. It illustrates how spiritual content can be reimagined to
maintain its significance in a post-ironic, highly mediated age—where truth and authenticity
are no longer fixed, but deeply felt and performed.
This essay explores the emotional and symbolic layers of the GenZ Bible through a
metamodern lens, focusing on its use of irony, sincerity, and digital language. Across the three
chapters, my research analyzes the interplay between religious history, performative
storytelling, and the visual aesthetics of TikTok.
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Faculteit der Letteren