Exploring Name Pronunciation: Impact on Labour Market Perceptions among Dutch Natives.

Abstract

Names significantly influence identity and interactions, often being adapted for easier pronunciation, especially among ethnic minorities and foreigners in English-speaking contexts. This practice, though helpful for interactions, can raise concerns about authenticity. Studies reveal biases towards easily pronounceable names, affecting labor market outcomes. This study examines how Dutch natives evaluate easy and difficult-to-pronounce Spanish names in English or Spanish, focusing on labor market perceptions. An experimental study used simulated job interview introductions to compare name difficulty and pronunciation type. Results showed a significant interaction between name difficulty and pronunciation type for comprehensibility and job suitability. English pronunciations were evaluated more positively, with easy names rated higher than difficult ones. Name difficulty also significantly impacted perceived competence. These findings emphasize that name pronunciation and difficulty affect professional evaluations, highlighting the need to address biases for fair labor market assessments and promote inclusivity.