The Effect of an Intervention on Turning Off the TV Overnight: Using Altercasting, Social Norms, Self-Persuasion and Implementation Intentions

dc.contributor.advisorHalen, Cor, van
dc.contributor.authorSchroer, Rebecca
dc.date.issued2019-07-05
dc.description.abstractMotivating people to act in an environmentally friendly way is very important, especially nowadays regarding climate change. In the spirit of the InnovationCity roll out project that wants to promote a climate friendly urban restructuring, a study was carried out to motivate people to turn off their TV overnight. The study consisted of two parts. The first part examined the main reasons why people turn off their TV or not. The second part tested which type of flyer (control or intervention) was more effective in promoting the turning off of TVs. The control flyer contained purely information. The intervention flyer contained the same information and the psychological techniques of social norms, altercasting, self-persuasion and implementation intentions. Results indicated that there was no difference in the type of flyer used. Findings and implications were discussed.
dc.identifier.urihttps://theses.ubn.ru.nl/handle/123456789/18741
dc.language.isoen
dc.thesis.facultyFaculteit der Sociale Wetenschappen
dc.thesis.specialisationspecialisations::Faculteit der Sociale Wetenschappen::Psychologie::Master - Gedragsverandering
dc.thesis.studyprogrammestudyprogrammes::Faculteit der Sociale Wetenschappen::Psychologie
dc.thesis.typeMaster
dc.titleThe Effect of an Intervention on Turning Off the TV Overnight: Using Altercasting, Social Norms, Self-Persuasion and Implementation Intentions

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