The effect of cultural information about China and people’s age on accommodation of Americans to Chinese people in business communication settings.

dc.contributor.advisorTroncoso-Ruiz, M.A.
dc.contributor.advisorFelker, E.R.
dc.contributor.authorStrooper, J.A.J.
dc.date.issued2021-06-21
dc.description.abstractThe research topic of this study was the effect of cultural information about China and people’s age on accommodation of Americans to Chinese people in business communication settings. The meaning of cultural information implied information about the way of communication in the Chinese culture. The relevance of the study is the increasing importance of cultural adaptation in the globalizing business world. The test results showed that Americans who obtained cultural information about China showed more accommodation to Chinese people in business communication settings than Americans who did not obtain cultural information about China. However, there was no difference in the extent of accommodation to Chinese people in business communication settings between Americans of different ages. All in all, from the results, the conclusion can be drawn that obtaining more cultural information will lead to more understanding, and therefore better accommodation to the other culture.en_US
dc.identifier.urihttps://theses.ubn.ru.nl/handle/123456789/11925
dc.language.isoenen_US
dc.thesis.facultyFaculteit der Letterenen_US
dc.thesis.specialisationInternational Business Communicationen_US
dc.thesis.studyprogrammeBachelor Communicatie- en Informatiewetenschappenen_US
dc.thesis.typeBacheloren_US
dc.titleThe effect of cultural information about China and people’s age on accommodation of Americans to Chinese people in business communication settings.en_US
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