Artificial Intelligence in Copywriting: How It Shapes and Reforms this Profession?

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dc.contributor.advisorSmeets, R.J.H.
dc.contributor.advisorVersteeg, W.
dc.contributor.authorTrošinaitė, Simona
dc.date.issued2022-06-27
dc.description.abstractIn the world where technology takes over Artificial Intelligence (AI) plays a major role and influences many spheres. One of them is copywriting. This Bachelor thesis explores the ability of an AI copywriting tool to produce a unique piece of text that is both creative and effective in terms of business marketing.en_US
dc.embargo.lift10000-01-01
dc.embargo.typePermanent embargoen_US
dc.identifier.urihttps://theses.ubn.ru.nl/handle/123456789/13199
dc.language.isoenen_US
dc.thesis.facultyFaculteit der Letterenen_US
dc.thesis.specialisationArts & Culture Studiesen_US
dc.thesis.studyprogrammeBachelor Algemene Cultuurwetenschappenen_US
dc.thesis.typeBacheloren_US
dc.titleArtificial Intelligence in Copywriting: How It Shapes and Reforms this Profession?en_US
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