CONSCIOUS CORNISH CONSUMPTION, Local solidarities and the construction of an imagined community through the consumption of local products in Cornwall, UK

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dc.contributor.advisorKoning, A. de
dc.contributor.authorSchilperoort, T.
dc.date.issued2018-08-15
dc.description.abstractThis thesis sets out to find out in what way the local product niche market in Cornwall expresses and becomes a vehicle for local solidarities and the imagined community. The presented thesis aims to provide a new perspective on the imagined community as a social and cultural construct by analysing people’s consumption behaviour at Farmers’ Markets in Cornwall. It does so by shedding light on how consumers and producers of local products at Farmers’ Markets give meaning to the concept of ‘local’. Further, it analyses why producers promote their local products as Cornish. The thesis concludes by discussing the various motivations people have for consuming local products. Three months of qualitative research have been conducted at Farmers’ Markets and speciality stores in Cornwall, UK. A combination of mixed-methods and grounded theory has been used to collect the data. Open surveys were carried out with producers and consumers at Farmers’ Markets. Both consumers and producers define the local by using various forms of proximity, in particular geographic proximity. Local products tend to be marketed as Cornish because the word Cornwall has a certain connotation in people’s hearts and minds. The motivations to consume local products are based on various forms of solidarity – solidarity with the local producers, the local economy, the local community, and the environment. These motivations and solidarities can be perceived as associations people have with local products and with the imagined community of Cornwall. This research suggests that by analysing consumption behaviour, and in particular the local product niche market, we can get a better understanding of the anxieties about the local community in a post-Brexit era.en_US
dc.embargo.lift10000-01-01
dc.embargo.typePermanent embargoen_US
dc.identifier.urihttps://theses.ubn.ru.nl/handle/123456789/6630
dc.language.isoenen_US
dc.thesis.facultyFaculteit der Sociale Wetenschappenen_US
dc.thesis.specialisationMaster Culturele Antropologie en Ontwikkelingssociologie specialisatie Ontwikkelingssociologieen_US
dc.thesis.studyprogrammeCulturele Antropologie en Ontwikkelingssociologieen_US
dc.thesis.typeMasteren_US
dc.titleCONSCIOUS CORNISH CONSUMPTION, Local solidarities and the construction of an imagined community through the consumption of local products in Cornwall, UKen_US
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