"I have to be in the room where it happens..." An exploration on the role of social influence and digital media in the rise of Hamilton from sixteen bars to a cultural phenomenon

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2018-01-09

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en

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A study looking into the success of Lin Manuel Miranda's musical Hamilton and the role of social media and social influence on this success. What role did both phenomena play in the rise of the show into a nation wide success, rooting it into popular culture and American culture?

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