The Role Brands play in the Purchase Behavior and Decision-making of Compulsive buyers, in regard to Brands of the Compulsive versus Non-compulsive Product Category

dc.contributor.advisorHorvath, C.
dc.contributor.authorLohuizen, Sanne van
dc.date.issued2017-06-21
dc.identifier.urihttps://theses.ubn.ru.nl/handle/123456789/7168
dc.language.isoenen_US
dc.thesis.facultyFaculteit der Managementwetenschappenen_US
dc.thesis.specialisationMarketingen_US
dc.thesis.studyprogrammeMaster Business Administrationen_US
dc.thesis.typeMasteren_US
dc.titleThe Role Brands play in the Purchase Behavior and Decision-making of Compulsive buyers, in regard to Brands of the Compulsive versus Non-compulsive Product Categoryen_US
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