Madonna and Adele or Anouk? Developments in the Popularity of Pop Music from the Netherlands 1980-2019.
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2024-06-26
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en
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This thesis examines the development of the popularity of pop music from the Netherlands from 1980 until 2019 based on the Dutch annual, year-end top 100 singles charts. The research question guiding this thesis reads as follows: In what ways has the popularity of pop music from the Netherlands developed from 1980 until 2019? This thesis shows that there has been a slight decrease in popularity over these 40 years in the Netherlands. Additionally, I argue that the theoretical framework of cultural globalisation is not sufficient for explaining the developments in popularity of pop music from the Netherlands. Researching the popularity of pop music from the Netherlands as represented in the annual Dutch year-end top 100 singles charts, I show how other developments in the music industry, regarding the record companies, digitalisation, and governmental interferences, have possibly influenced the consumer behaviour of the Dutch music consumer.
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