The integration of sustainable mobility practices in university towns
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2023-08-21
Language
en
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Abstract
In light of COVID-19 pandemic travel restrictions and the increased advocacy towards
sustainable mobility, there is a surge in demand to build cycling infrastructure and facilities,
connect cycle networks to the overall transport system, and adopt cyclist- friendly traffic
regulations in urban areas. While cycling behaviour in the UK is generally low, the city of
Cambridge stands out from other cities in Britain due to its strong cycling culture. Often
referred to as Britain’s Cycling City, one in five trips in Cambridge are travelled by bicycle,
with a significant proportion of them being made by students. Cambridge’s prestigious
university’s distinctive policy of prohibiting students from bringing cars to campus has often
been referred to as one of the reasons encouraging students to cycle. Adopting a deductive
thematic analysis based on extended Theory of Planned Behaviour (eTPB), this study
examines students' cycling behaviour in Cambridge, UK. By providing such insights that can
enhance the comprehension of cycling behaviour and underscoring the importance of
understanding this specific group within the UK's urban population, the study endeavours to
contribute to the development of more effective cycling interventions in UK cities, one that
can be led by independent institutions such as universities.
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Faculteit der Managementwetenschappen