Browsing by Author "Langeveld, Melinda"

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    Innovation Without R&D: Could Non-R&D Practices Beat the R&D Department? 
    Langeveld, Melinda (2019-01-10)
    Master Business Administration
    The purpose of this study is to determine the effect of non-R&D practices on radical product innovation performance in manufacturing companies. The research focusses on two forms of non-R&D practices, namely employee-driven ...